A rockstar in the world of design, Michael Beirut came to LA and sold out the 300 person Independent Theater in Downtown Los Angeles. Beirut is one of the partners at Pentagram, the world’s largest independent advertising agency. The format of his presentation was a loose lesson plan that covered inspirations, experiences, hard truths, all based from his personal evolution as a designer. He shared with us examples of his work designing the facade of the New York Times building and the packaging for Saks 5th Ave.
It was a nice treat for the LA design community who haven’t seen Bierut here in LA for almost a decade.